50 million downloads in less than a year? What’s the charm of it?

According to the latest data, the FPS game Blood Strike has been downloaded more than 50 million times. In particular, it has almost doubled the number of gamers since April. The official Blood Strike Twitter account announced the milestone last week. That means the game crossed the 50 million mark within nine months of its launch.

 

Blood strike was launched in Southeast Asia on October 28, 2023, followed by a global launch on March 21, 2024. The game debuted at the top of the download charts in more than 15 countries and reached 30 million downloads across all platforms by mid-April. By July 27, that number had grown to 50 million.

 

The fastest paced shooter?

 

Blood Strike, unlike PUBG: Mobile and Call of Duty Mobile, prioritizes speed as the key gameplay element. The game uses fast conversation and fast-paced action. Players not only have to beat their competitors, but also race against the clock on a vast map.

Blood Strike's lead game designer told Pocketgamer that the fps gaming market is highly competitive. Established products and large, well-funded teams are constantly releasing new titles.

 Three distinguishing features of Blood Strike

 

Blood Strike stands out for three main reasons: the realistic shooting experience, the intense pace of the game, and the step-by-step fun gameplay. In addition, the game is optimized for a variety of devices and has good compatibility, ensuring a smooth gaming experience for players.

"With limited resources, we had to make strategic choices about our development priorities," says Blood Strike's lead game designer. After weighing this, we decided to focus on the core of a shooter: the feel of a weapon shooting. For shooter fans, the feeling of shooting is fundamental. While other games kept adding fancy features, we perfected the basic features first, and then developed other things around the basic features.

At the same time, we have streamlined our game resource standards so that games run smoothly on mobile platforms. A balance is struck between rich scenes and a smooth combat experience. For example, some games may use more than 1,000 different resources, while we only use about 200. This greatly reduces the pressure on resources, but it is also a challenge to make each asset feel unique and colorful when used, while maintaining a great combat experience."

Well-crafted combat experience in Blood Strike

 

In addition, he said that even with fewer assets, Blood Strike can provide players with a complete, well-crafted combat experience.

In his view, gamers on all devices want smooth, high-quality games. As a result, their team developed several techniques related to art to ensure satisfactory visuals without compromising performance. At the same time, it is constantly optimized for different phones to ensure that the game is a smooth experience on every device.

It's worth noting that Blood Strike isn't the only game to reach 50 million downloads worldwide this year; the fastest to do so was Miha's "Dead Zone Zero," which reached 50 million downloads worldwide in just 72 hours.